Monday 7 December 2015

My Final Print


My final print


Context:
Prints in the fashion industry help businesses keep up with fast fashion whilst still creating unique and high quality prints, using software such as Photoshop and Illustrator. These methods may not be cheap but are efficient and effective in the long run. Having grown up surrounded by new and innovative technologies this gives me an advantage over more older designers in the industry as I already have an insight into technological methods. I interpret 'everyday objects' as events or signs and symbols that occur frequently on a daily basis. When I completed my mind map what seemed to be the most common event was going out, so I developed this into night life and socialising. Therefore I have included images of drinks and LED lights in my final print to highlight this theme. I also made a print using the bottom of a drinking glass and dipped it in acrylic paint and printed it onto a piece of card to convey this theme in my print.  I have looked at a contemporary artist named Dan Tobin Smith for inspiration for my print, he uses every day objects such as telephones, tin cans and sunglasses in vibrant colours and arranges them into an order that creates a rainbow effect. His work has inspired me to use bright cold colours in my print. I have also looked at past artists for inspiration, such as French artist; Marcel Duchamp, who uses objects such as bicycles, wooden stools and urinals in his work. Although I haven't used him directly for inspiration for my print, I still thought to use him in my research as he uses everyday objects. For primary research I went out on a Saturday evening to various clubs in Liverpool's city centre, however I focused mainly on the club named Black Rabbit as I wanted to photograph the taxidermy that is displayed on walls and in glass cages, I also took a photo of a glass of vodka and cranberry juice with the LED lights shining onto it giving it a bright red colour. I also used Pinterest to gather images that would give me inspiration for my work.




I have collected images that capture nigh life such as cocktails, LED lights, clubs and bars. I have also used images of taxidermy as taxidermy is featured in Black Rabbit night club in the city centre. The colours and tones that are in these pictures have featured in my final print such as different shades of red, pink, green, yellow and blue.

Content/form:
For my final print I have used the photograph of the stuffed deer as the 'background', and built it up from there. I used the photograph of the city centre in the night with the text 'soho', I then replicated the image a few times and blended out all the imagine apart from the part that says 'soho'. I really liked having text appear in my print as it gives it an edge rather than just using images. I have also used one quite clear image of the vodka and cranberry juice drink and then a few more obscure versions of the surrounding the main one. The colours I have used are bold and vibrant and this captures my theme of night life perfectly as bright lights occur frequently in night clubs and bars, therefore my print reflects my theme very much. The mix of colours work really well and with the mixture of text giving it a different look I believe it fits in with my theme well.

Process:
I used four different images to create my print, these included the photograph of the deer, the image I created using acrylic paints and the bottom of a drinking glass, the glass of vodka and cranberry and finally the photograph of Soho. I layered the images and changed the brightness and opacity of them, I then blended them using the wand to get rid of any harsh lines. I decided to add on the main image of the glass at the end and I blended it into the other images so that it didn't look like I'd put it there at the end. I made this print fairly quickly as I have had less time than everyone else to make it as I joined the class later than everyone else, however with less time I still think that I have done a good job at creating an interesting print using primary images and also using drawings and prints that I made myself using materials such as acetate, acrylic paint, felt pens and magazine paper. Before I made the print I envisioned it to feature a lot more red tones however despite this I still believe that the print reflects my theme.

Final Outcome:
I believe my final print has been successful because it reflects my theme of 'night life' thoroughly through the images and text that I have used. During this project I have used Photoshop software, which I had never used before and I think that my skills using this software have developed, and I look forward to using it in other projects. It is important to know how to use this CAD software in industry as this is the main route for design, therefore I believe I have an advantage over anyone else who has not used CAD before and is applying for a job in the industry. I really enjoyed experimenting with the prints and using my own work from the photographs I took and the prints I made using various materials. 

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